24/7 WWE Network is Coming
08 Jan, 2014
WWE is moving outside the ring to mesh the best of Hulk Hogan, The Rock and John Cena all in one place – its own network.
The WWE Network launches Feb. 24 as a streaming service for $9.99 per month with a six-month commitment and will include all 12
pay-per-view events. The network is available on desktops and laptops via WWE.com. WWE Network will also be available through the WWE App on: Amazon’s Kindle Fire devices; Android devices such as Samsung Galaxy; iOS devices such as Apple iPad and iPhone; Roku streaming devices; PlayStation 3 and PlayStation 4; and Xbox 360.
“WWE Network will provide transformative growth for our company and unprecedented value for our fans,” WWE Chairman and CEO Vince McMahon said Wednesday. WWE joins the NFL, NHL, NBA and MLB as the latest sports-based organization that has its own around-the-clock network.
The network will air original content, including pre-game and postgame shows for its flagship “Raw” on Monday nights, classic events, reality shows, documentaries and other forms of smash mouth programming.
The on-demand content is the main selling point for an older audience looking to reconnect with the product. “We believe that is the future,” WWE chief revenue and marketing officer Michelle Wilson said. Fans can subscribe to the network at 9 a.m. Feb. 24 and live programming begins at 11:06 p.m. with a 30-minute “Raw” postgame show.
WWE collaborated with MLB Advanced Media to for technology services, including operational support for reliable cross-platform distribution. The WWE Network is scheduled to launch abroad by the end of 2014 or early 2015.
AP
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